It takes a while for people to "get it" when they hear about Ad Pods.

What's the cost? Isn't there a network fee?

That's the beauty of the Pods - once they're set up you don't pay to send out messages. You could have a few at a major sporting event and send out promo messages by the sponsors, or charge sponsors for downloads of clips, or simply send the visitors to a booth at the event, where they can learn more about the sponsor's product.

Anything is possible with this new form of proximity marketing using Bluetooh, but the main point is  that it's free to advertise and as long as your message is targeted to the audience and has valuable and interesting content, it can be a great way to get your business more sales leads.